Electricity Week in Nova Scotia: New National Initiative Kicks off Today

2/13/2013

HALIFAX, Nova Scotia – February 12, 2013. As the national voice of the electricity industry in Canada, the Canadian Electricity Association (CEA) is launching a new information initiative across the country that begins in Halifax today, and moves on to Manitoba in the spring.

Canada is in the midst of a national debate about electricity policy and pricing as provinces and industry work to ensure that the system and its infrastructure – currently among the most reliable in the world – are ready to meet the future needs of Canadians and the economy.

The Electricity Week initiative will be focused around a key question: Are Canadians getting value for the price they pay for electricity?

In a variety of ways, CEA hopes to stimulate and inform the discussion about the value of electricity as Canadians contemplate upcoming decisions about the investment required to maintain and secure Canada’s electricity system.

“Electricity seems simple, seamless and reliable, so much so that people take it for granted,” said Jim Burpee, President and CEO of the Canadian Electricity Association. “We hope to encourage Canadians to think about all that goes into generating, transmitting and distributing electricity, and understand that investments will be required to ensure that our electricity system serves the changing needs of our children and grandchildren. As people consider that, we hope they will come to the conclusion that they really are getting significant value for the money they spend.”

Electricity Week will consist of a variety of elements, including speeches by Jim Burpee in Sydney (February 13) and Halifax (February 14), meetings with stakeholders, editorial boards and journalists, advertising in newspapers and on radio, and open houses at two Nova Scotia Power facilities: Point Aconi Generating Station (February 13) and St. Margaret’s Bay Hydro System (February 15). For a full listing of Electricity Week events, please visit www.powerforthefuture.ca.

This initiative has been approved by CEA’s Board of Directors, and member companies across the country are contributing. It will be rolled out nationally over the next three years.

Mr. Burpee will be speaking at a luncheon with The Maritimes Energy Association tomorrow, February 14. For further details, click here.